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Jeff Treadway

Jeff Treadway

Senior Vice President of Sales, Americas

Jeff Treadway joined Tidel in October of 2020 as our Vice President of Sales, where he leads the North American smart safe and recycler sales teams.

Prior to Joining Tidel, Jeff was Senior Vice President, Sales and Marketing at Pinnacle Propane, the US division of the world’s largest propane distributor. In his role at Pinnacle, Jeff led all global sales and marketing efforts, and also served as the interim CEO for 10 months. Prior to joining Pinnacle, Jeff spent 12 years at the Brink’s company. During this tenure at Brink’s, Jeff held multiple leadership roles, including Vice President of Sales, where Jeff was responsible for the all aspects of Brinks’ managed services products including smart safes and recyclers.

Jeff has a B.A. in Business Management from Franklin University.